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2026-01-19 · Agency Growth

10 Signs Your Agency Has Outgrown Spreadsheets

  1. Multiple “source of truth” workbooks
  2. No audit trail for edits
  3. Permissions are all-or-nothing
  4. Mobile updates rarely happen
  5. Renewal risk invisible until churn
  6. Marketing and sales definitions diverge
  7. Forecast calls become storytelling
  8. Customer success lacks sales context
  9. Integrations are brittle scripts
  10. Security reviews fail on exports

Read replace spreadsheets and checklist.

Key takeaways

FAQ

First migration step?
Active deals + ICP accounts only.
Vertex CRM angle?
Account URLs + RBAC + activities.
ROI?
Calculator.